Ad Groups · 3 tools

Google Ads Ad Group Management MCP Tools

Create and manage ad groups within your campaigns. Set CPC bids, rename groups, and organize your campaign structure.

When to use these tools

Use these tools when you need to organize keywords and ads within a campaign, adjust ad group level bids, or restructure your account for better performance.

All ad groups tools

list_ad_groups

List ad groups in a campaign with status and bid info.

campaign_idstringreq

Parameter details

campaign_id: Campaign ID to list ad groups for.

create_ad_group

Create a new ad group in a campaign.

campaign_idstringreqnamestringreqcpc_bidnumber

Parameter details

campaign_id: Campaign to create the ad group in.
name: Ad group name.
cpc_bid: Max CPC bid in account currency.

update_ad_group

Update ad group name, status, or CPC bid.

ad_group_idstringreqnamestringcpc_bidnumberstatusstring

Parameter details

ad_group_id: Ad group ID to update.
name: New name.
cpc_bid: New max CPC bid.
status: "ENABLED", "PAUSED", or "REMOVED".

Example prompts

Copy these prompts into Claude Code, Cursor, or any MCP client.

claude

List the ad groups in my Brand campaign

Campaign: Brand (ID: 12345678)

  1. "Brand - Exact"      ENABLED   $1.50 CPC
  2. "Brand - Broad"      ENABLED   $0.80 CPC
  3. "Brand - Misspells"  PAUSED    $0.50 CPC

claude

Create an ad group called 'Competitor Terms' with a $3.00 CPC bid

Created ad group "Competitor Terms"
  Campaign: Brand
  Max CPC: $3.00
  Status: ENABLED

Related categories

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