Campaigns· burn-r8
Create Campaign
create_campaign
Use create_campaign when you need fine-grained control over campaign creation. It creates a search campaign in a PAUSED state so you can review settings before any budget is spent. Pair it with create_budget, create_ad_group, and add_keywords to build a campaign step by step. If you want to create everything at once, use launch_campaign instead.
Parameters
| Name | Type | Required | Description |
|---|---|---|---|
name | string | required | Campaign name. |
budget_id | string | required | Budget resource name to attach. |
bidding_strategy | string | optional | Bidding strategy type (e.g. "MAXIMIZE_CONVERSIONS", "TARGET_CPA"). |
target_cpa | number | optional | Target CPA in micros (only for TARGET_CPA strategy). |
Example prompts
Copy these prompts into Claude Code, Cursor, or any MCP client.
Create a new search campaign called 'Competitor Terms' with my existing budget
Launch a campaign for our new product page targeting 'AI marketing tools' with a $50/day budget
Show me all my active campaigns
Related tools in Campaigns
list_campaigns
List all campaigns with status, type, and budget.
get_campaign
Get full details for a single campaign including bidding strategy, network settings, and status.
1 param
update_campaign
Update campaign settings, bidding, or targeting.
3 params
set_campaign_status
Enable, pause, or remove a campaign. Requires explicit confirmation.
3 params
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